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Showcasing Creative Solutions for a Smart and Sustainable Future<\/em><\/p>\n Iskandar Puteri, Johor \u2013 The Festival IDEA @ Johor 2025<\/strong>, held on 4\u20135 October 2025<\/strong> at the EduCity Sports Complex<\/strong>, celebrated innovation, creativity, and collaboration among researchers, educators, and industry players. Organized under the theme \u201cKomuniti Bestari, Masa Depan Lestari\u201d (Smart Community, Sustainable Future)<\/strong>, the festival served as a dynamic platform to highlight cutting-edge inventions that contribute to sustainable development and community well-being.<\/p>\n The opening ceremony was officiated by YBhg. Datuk Ts. Dr. Mohd Nor Azman Bin Hassan<\/strong>, Deputy Secretary General (Management and Development), Ministry of Higher Education<\/strong>, who emphasized the importance of fostering innovation and research collaboration to drive Malaysia\u2019s sustainable development agenda.<\/p>\n Representing Universiti Teknologi Malaysia (UTM)<\/strong> with pride, three staff members from the Faculty of Science<\/strong> presented their impactful innovations at the festival.<\/p>\n Ts. Dr. Siti Pauliena Mohd Bohari<\/strong> showcased her award-winning product, Hi Red Heal Cream<\/strong><\/a>, carrying the tagline \u201cHarnessing Roselle to Support Wound Healing.\u201d<\/em> The cream, made from Roselle extract, utilizes natural antioxidants and anti-inflammatory compounds to accelerate skin repair and regeneration, offering an affordable, Halal, and eco-friendly healthcare solution that supports both consumers and the local herbal industry.<\/p>\n<\/li>\n Dr. Raihana Ridzuan<\/strong> introduced HYDROBOOST<\/strong><\/a>, a next-generation organic fertilizer designed for hydroponic systems, under the tagline \u201cRevolutionizing Organic Hydroponic Farming.\u201d<\/em> This innovation enhances nutrient efficiency and promotes sustainable agriculture, empowering urban growers and communities to adopt green farming practices that bolster national food security.<\/p>\n<\/li>\n\n